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Terms

Last updated 11 August 2026

Overview

These terms govern your use of this website and, at a summary level, the basis on which Adnition provides its creative testing service. Where you engage Adnition as a client, the specific scope, pricing, deliverables and cancellation terms of that engagement are set out in your client agreement — if anything there conflicts with this page, the client agreement takes precedence.

The service

Adnition provides a structured creative research, production and testing service for paid social advertising. We produce and deliver creative assets and testing recommendations; you retain full control of, and responsibility for, your Meta, TikTok or other advertising accounts, budgets and campaign delivery. Adnition is not a media buyer and does not manage advertising accounts on your behalf.

No guaranteed results

Creative testing is inherently uncertain. While Adnition applies a structured methodology to every engagement, we do not and cannot guarantee specific results, including but not limited to click-through rates, cost per acquisition, return on ad spend or "winning" creative outcomes.

Client responsibilities

To get the most from an engagement, clients are expected to:

  • Provide accurate product, brand and performance information when requested
  • Maintain their own advertising accounts and run delivered creative in good faith
  • Respond to requests for context or feedback within a reasonable time
  • Use delivered creative in accordance with the platform policies of Meta, TikTok or any other network

Ownership of creative

Once delivered, creative assets produced for a client under a paid engagement belong to that client, who is free to use them across their own paid social accounts. Adnition retains no ownership claim over delivered assets, and does not reuse a client's finished creative for any other client.

Fees and payment

Fees are billed according to the plan or agreement in place at the time, on a recurring basis unless otherwise agreed in writing. Media spend and media buying are never included in Adnition's fees and remain entirely the client's responsibility.

Term and cancellation

Engagements run on a rolling monthly basis unless a different term is agreed in writing. Either party may cancel with notice as set out in the client agreement; fees already due for work delivered or in progress remain payable.

Confidentiality

Both parties agree to keep confidential any non-public business, product or performance information shared in the course of an engagement, and to use it only for the purpose of that engagement.

Limitation of liability

To the extent permitted by law, Adnition's liability arising from this website or any engagement is limited to the fees paid for the relevant service period. Adnition is not liable for indirect or consequential losses, including loss of profit or advertising performance outcomes.

Governing law

These terms are governed by the laws of England and Wales.

Changes to these terms

We may update these terms from time to time. The date at the top of this page shows when it was last updated. Continued use of the website after changes are posted means you accept the updated terms.

Contact us

Questions about these terms can be sent to hello@adnition.com.

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Where Ads Take Off. A creative testing system for DTC and ecommerce brands running paid social.

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